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Increased Funding for Young Athletes

It looks like the Federal Government has lived up to a promise made in 2015 regarding funding for young athletes striving to make the Olympic Games. It has promised $5 Million in annual funding which will be matched by cash donations collected by the Olympic and Paralympic committees. Instead of focusing on medal-potentials like the Own the Podium program did, this funding will focus on the sorely needed funding for young athletes who are working towards their Olympic dreams.  In a recent government consultant report, it was found that Own the Podium was not doing nearly enough to support up-and-coming athletes. The report also demanded a "major rethink" of how funding is distributed to athletes. This speaks to the incredible...

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Top Canadian Fitness Blogs

Being North Strong means different things to different people. We all have our own goals, challenges, and motivations to live the best life we can on a daily basis. In this blog post we'll share with you some of our favourite Canadian bloggers who inspire and help us to achieve our goals on a daily basis! 1. Eat Life BalanceEat Life Balance is a health and lifestyle solutions resource for career-drive women looking to improve their health. Julie Pecarski runs a fantastic site with some delicious recipes, product reviews, and blog posts. She also runs events and workshops! Check out Julie's site here. 2. Train it Right Alicia Bell runs a fantastic site and offers her years of experience in kinesiology,...

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The Importance of Being North (Mentally) Strong

At North Strong Collective, we’re passionate about staying active and keeping our body in shape so we can make the most of the environment around us. We try to optimize our bodies so we can live longer, be healthier, and enjoy our free time. However, a part of this discussion that is often ignored is the idea of optimizing our brains – finding a way to have the best mindset while working out and navigating our lives.  In many sports today, there are no secrets among athletes regarding the best training techniques, performance strategy, or nutrition and sleeping patterns. The result is that in elite competition, there ends up being a very even field with similar training, nutrition, and sleep...

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Athlete Update - March 10

Our North Strong Collective athletes have been busy the past few weeks competing around the world. Here is a quick snapshot of what they have been up to. Nick Matveev - Sprint KayakNick just finished his winter training program for the year and is heading to Florida to begin Canadian National Team trial preparation. He will be training down south for six weeks before coming home to kick off his season in May. We wish Nick good luck in training and can't wait to see him on the water in May! Courtney Baker - VolleyballCourtney was named a first-team all star in the Atlantic University Sport conference in just her second season. Dalhousie University finished the season with only a...

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U Sports Championship Season Is Here!

People across North America are gearing up for March Madness, NBA/NHL Playoff races, and the start of MLB Spring Training. It is certainly a great time for sports but we'd like to point you in the direction of some of the best amateur sports competitions in the world - the U Sports Championship Season (#champszn). Formerly known as the CIS (Canadian Interuniversity Sport), U Sports is the governing body of university sport in Canada. It features 56 schools from coast-to-coast-to-coast competing in a wide variety of individual and team sports ranging from curling to hockey.  The four conferences are currently in playoffs for the winter sports (wrestling, swimming, track, basketball, hockey, volleyball, and curling)  to see who will go to the national...

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