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North Strong Collective is a patriotic athletic apparel brand, dedicated to helping Canadian athletes close the financial gaps they face. In Canada, 70% of high performance athletes live below the poverty line as a direct result of the significant financial training demands. North Strong Collective is changing what it means to play competitive sports in Canada by giving 25% of profits from every item sold to sponsored athletes so they can focus on what really matters: winning! 

Learn more about our sponsored athletes on our Athletes and Ambassadors page.